BajaNomad

Who buys an EV

PaulW - 6-17-2024 at 05:15 PM

For some time, all-electric vehicles were all the rage, with lots of people lining up and paying far more than MSRP for the privilege of bringing one home. However, that bubble has somewhat burst in recent months as early adopters exit the market, leaving automakers scrambling to figure out ways to appeal to everyone else. A number of recent studies have shown that car shoppers are less interested in EVs than before, and now, another study shows us the flip side of that coin – in this case, feelings from existing EV owners who aren’t necessarily satisfied with their rides.
In fact, around 46 percent of U.S. EV owners surveyed by McKinsey & Co. stated that they are likely to switch back to an ICE vehicle for their next purchase, according to Automotive News. The latest version of this survey polled 30,000 consumers in 15 countries, with 29 percent of global EV owners in total admitting that they are likely to give up and go back to a more traditional type of powerplant, with most citing a lack of charging infrastructure, high costs of ownership, and troubles related to long road trips as the main reasons why.
In addition to this result, 21 percent of respondents say they don’t ever want to switch from an ICE vehicle to an EV, though in terms of PHEVs and EVs collectively, 38 percent of non-EV owners say they’re considering one of the two for their next purchase – up slightly from 37 percent last year.
This sentiment is backed up by a recent study from AAA that found 18 percent of respondents say they’d be “likely” or “very likely” to purchase an EV, which is down from 23 percent one year ago, while 63 percent said they’re “unlikely” or “very unlikely” to consider one – up from 53 percent last year. This sentiment – along with record-setting hybrid sales – is precisely why Ford has scaled back its own EV investments as of late, instead focusing on producing more affordable models and expanding its hybrid offerings.

https://fordauthority.com/2024/06/46-percent-of-ev-owners-wa...

JZ - 6-17-2024 at 05:18 PM

Hybrids be in more demand until the grid is ready for EV's and battery tech is better.

JDCanuck - 6-17-2024 at 05:30 PM

However, this does not mean fewer people are actually buying BEV's. The EV sales are up. It just means a whole lot more people are presently buying hybrids, where the sales are exploding up far faster.

Overall, combined sales of all types of EV's are up to 25% of all new registered vehicles, slowly leaving non EV's in the dust. I would buy a plug-in EV Hybrid if the electric only range exceeded 100 miles. Otherwise, they don't really justify the extra cost over a non EV and the combined MPGe is not that great. Exceptions exist if you have your own solar and your power is essentially free or you only drive under 35 miles per day on a regular basis.

SFandH - 6-17-2024 at 05:30 PM

Why another EV thread? There's already an active one going.

oxxo - 6-17-2024 at 07:01 PM

Quote: Originally posted by PaulW  
For some time, all-electric vehicles were all the rage, with lots of people lining up and paying far more than MSRP for the privilege of bringing one home. However, that bubble has somewhat burst in recent months as early adopters exit the market, leaving automakers scrambling to figure out ways to appeal to everyone else. A number of recent studies have shown that car shoppers are less interested in EVs than before, and now, another study shows us the flip side of that coin – in this case, feelings from existing EV owners who aren’t necessarily satisfied with their rides.
In fact, around 46 percent of U.S. EV owners surveyed by McKinsey & Co. stated that they are likely to switch back to an ICE vehicle for their next purchase, according to Automotive News. The latest version of this survey polled 30,000 consumers in 15 countries, with 29 percent of global EV owners in total admitting that they are likely to give up and go back to a more traditional type of powerplant, with most citing a lack of charging infrastructure, high costs of ownership, and troubles related to long road trips as the main reasons why.
In addition to this result, 21 percent of respondents say they don’t ever want to switch from an ICE vehicle to an EV, though in terms of PHEVs and EVs collectively, 38 percent of non-EV owners say they’re considering one of the two for their next purchase – up slightly from 37 percent last year.
This sentiment is backed up by a recent study from AAA that found 18 percent of respondents say they’d be “likely” or “very likely” to purchase an EV, which is down from 23 percent one year ago, while 63 percent said they’re “unlikely” or “very unlikely” to consider one – up from 53 percent last year. This sentiment – along with record-setting hybrid sales – is precisely why Ford has scaled back its own EV investments as of late, instead focusing on producing more affordable models and expanding its hybrid offerings.

https://fordauthority.com/2024/06/46-percent-of-ev-owners-wa...


Your whole premise is incorrect. Despite what you link, why is Ford moving toward a 100% BEV for their future which is where the market is going?

surabi - 6-17-2024 at 07:37 PM

Stats on people saying whether they would consider buying an EV really don't tell you anything of value. It's not like people answering questions about which type and brand of ICE pickup truck they'd buy, because all the climate change deniers, and those who value their "convenience" over caring about the environment, and who can't think of anything productive to do during the 30 minutes it might take them to charge up their car at a charging station are all going to say they'd never buy an EV.

[Edited on 6-18-2024 by surabi]