Originally posted by Hook
Quote: | Originally posted by DENNIS
This is going to bring on some butt-ugly advertising campaigns like the one that put Corona with lime on the map.
Jeeezo...these Madison Avenue folks would try to sell chicken-chit to a chicken. |
Well, I really dislike Corona but their on-the-beach ad campaign is very clever. And effective, I suspect. It wouldn't be running this long if it
weren't.
As for the lime, well, they had to do something that improved the flavor without costing them anything. And so, they encouraged people to use
something that didnt cost the brewer and it mostly covers up the bad taste of Corona. 
[Edited on 11-22-2013 by Hook] |