Looks like the owners, doing business as "Hotel California Baja LLC", have plans to use the name "Hotel California" on more than their hotel and make
it a brand name for:
Fragrances, perfumes, eau de toilette, essential oils for personal use, perfume oils; toiletries and cosmetics, eyewear, eyeglasses, sunglasses;
frames, lenses and protective cases for eyewear, eyeglasses, and sunglasses; eyewear accessories…
https://trademarks.justia.com/owners/hotel-california-baja-l...
Yeah, the pending trademark application (the others on that page were abandoned) seeks to cover even more than that, including clothing, footwear,
jewelry, leather goods, luggage, hats, you name it, and to sell goods and services with that trademark throughout the U.S. and worldwide. This has
zero to do with the hotel, and everything to do with a crap ton of merchandising revenue.
https://trademarks.justia.com/868/22/hotel-86822138.html
Interestingly, the Eagles filed their own trademark application the day before they filed their opposition to the Hotel California's application.
This is far from a slam dunk either way.
https://trademarks.justia.com/873/06/hotel-87306414.html
[Edited on 5-2-2017 by SFandH] |