Originally posted by gonetobaja
Quote: | Originally posted by shari
Holy bigfish...great pics Dale and nice dump too! (Although you don't look mexican) You make excellent points about the high cost of permits and being
legal which most tourist have no concept of at all. This is why us mexican businesses get so steamed when foreigners "take people fishing"...you
know...meet tourists in bars and say hey I'll take ya fishing on my boat..which really cuts into the legitimate businesses charters, as well as all
the illegitimate charter "operations"...hard to compete with those... Plus the point about getting all the stuff into your remote area and the price
of gas etc...but I see now from the price lists that we need to raise our prices....maybe double!!! suerte compaρero |
Sheri,
I just looked at your website, and IMHO you do need to raise your prices. Im not sure how you can operate at those rates when one bad day can end up
in a bent or destroyed prop that can cost the profit of 8 weeks at your rates. I started with lower prices when I first got going, 4 day all
inclusive trips with lodging and food plus the boat for two days for 700 bucks.
Several propelors, rudders, waterpumps, impellors, hull repairs, trailer damages, and boat ramp fees later I decided that I would actually have to
raise my prices or just go out of business. Im not sure how it is down south but in my area we pay our taxes every month. We use the equivelant of a
Mexican CPA to handle our books so everything is proper.
If you are taking people out for 100 bucks after you subtract fuel, taxes, insurance, and licenses how much are you making? Not enough in my neck of
baja to get your water tank filled and buy some chicken legs.
By the looks of your website you offer a great service with a wide range of options for your customers. My advice would be to raise your prices so
you can offer this service to anyone and everyone for years in the future. It is very hard to offer a stable dependable service for tourists when you
are just getting by.
One of the main problems I have encountered over the years is that there is a majority of tourists who think that barganing down the prices is the
"Mexican Way". I would like to submit that this is the "Tourist Way". I dont know of any mexicans that try and jack their paisanos out of 3 dollars
of profit. Its the tourists who come down and think that everything should be a bargin because its Mexico. People think that by going down to Baja
and buying stuff at a super low price is a helpfull thing. The truth is that tourism can also be just as harmfull to areas as helpfull. Paying for
goods or services from a vendor and not allowing them to make enough profit to take care of their families has been the standard operating procedures
for tourists for too long.
How much does a blanket vendor or a panga operator or a taco stand make in a day? Well take a look at the areas where the people live that perform
these services for tourists. They live in 1 room shacks with no running water, a car battery for power and a VHF radio for a phone (if that). They
take the 17 dollars they made for the day and get rice and beans and some propane and hope to survive another day. I have spent alot of time with my
friends in the area where I live. I have never met a Mexican who brags on how much money he is making off of the tourists. The only ones I know sit
at home at the end of the day after taking care of a tourist all day, cleaning their fish, loading and unloading their gear, and then get a 10 dollar
tip for the day because the tourist was thinking....."Damn I already paid 300 bucks for a freekin panga, they should do that stuff for free...."
Whoever reads this if you are a tourist that goes to Baja and tries to squeeze all the profit out of every service you see or use than you might
consider that you may be one of the reasons that the panga guy that you use every year still lives in a one room shack.
Someone told me once that if you are not part of the solution than you may be the problem.
I cant buy something in Mexico with a clear mind unless I give the dude a couple of bucks more than he wanted. To me its a couple of bucks, to the
vendor its his families welfare. I never got buyers remorse from giving the vendor a 20 dollar bill for something he wanted 16 bucks for.
But Im so rich that I can buy 6 dollar burgers at Carls Jr and just throw the fries in the trash...sometimes I even upgrade to onion rings...cause Im
rich like that, I even tipped a taco stand 5 dollars one time for 3 fish tacos...money is no object for a rich charter captain like me.....its just
how I roll....
Dale |