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CaboRon
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Can Tiger Restore His Image ?
Tiger’s opportunity to reinvent himself
By Michael Arkush, Yahoo! Sports
Dec 15, 4:54 pm EST
Buzz up! 605 PrintNo matter whether Elin forgives him, Oprah embraces him or Phil – Knight, not Mickelson – supports him, Tiger Woods has to
know that the damage he caused himself, his family and the millions who idolized him will not soon dissipate.
Yet, as is typically the case in the aftermath of a crisis, there is a tremendous opportunity for Woods, who like other celebrities (save O.J.) is
permitted one mulligan.
Tiger Woods can rebuild his image by tending to fans and the media.
If Woods ignores the opportunity, he will never regain his heroic status. If he seizes it, he may not be as revered as he was during the PSY
(pre-scandal years), but he would be more beloved. The choice is his.
It will require a dramatic transformation in his approach on the course, but he’s smart enough and engaging enough, when he chooses, to pull it off.
The mission is not complex: Woods must turn into Mickelson. All he needs is to apply the same dedication to his demeanor that he has shown to his
game, and it has to start with the next tournament he plays. He should focus more on winning over the skeptics than winning the event. The other
victories will come.
Here are five suggestions for Woods to craft a new image:
1: Sign autographs … tons of them
Woods trails Mickelson by a significant margin in this area. But if he were to start closing the gap, it would send a definite signal that he cares
deeply about public opinion.
Lefty has gained enormous popularity by extending himself with the galleries, as Arnold Palmer and Jack Nicklaus have done for decades. It is truly
remarkable how much time they take to satisfy fans’ requests. Woods could adopt a similar mentality even if extra security was necessary. If it
requires a half hour or longer for him to sign after each round, so be it.
2: Smile
The only time Woods smiles is when he pulls off a shot even he didn’t expect to hit. That’s not good enough – not in the new Tiger Woods Era. He needs
to smile as frequently as possible, even when his shots go slightly astray, and plenty do. He must show us how the game can humble him at any moment,
just as his off-the-course failings humbled him. He can demand perfection as much as he wants – nobody is asking him to lower his standards – but when
he isn’t completely satisfied, he should accept the disappointment with grace instead of tossing out the usual profanities. The only swearing Woods
should do is to tell the truth.
3: Treat the media with greater respect
After his disastrous 1997 interview with GQ, which featured the famous off-color jokes, Woods decided he would steer clear of the media outside of the
traditional pre-tournament press conference and post-round interviews. That selfish, arrogant approach has to change as well. He should sit down with
the major golf publications and mainstream media as often as his schedule will allow, and be more revealing in press conferences. He usually provides
short, evasive answers, especially when he isn’t crazy about the line of questioning. He has lost that luxury forever.
4: Assist the LPGA Tour
More than any group, women have been the most offended by Woods’ infidelity. Why not, then, make a special effort to help women in an area where he
can do so much good? He could initiate the Tiger Woods (insert your favorite charity) Classic, with two pro-ams in which he would participate.
Imagine if Woods were paired with Michelle Wie, for instance, or Paula Creamer on a Wednesday. Think the crowds would come out? It would be the kind
of boost the troubled LPGA desperately needs – and perhaps launch a greater amount of cooperation between the two tours. The future of the game
depends on women as much as men.
5: Play more frequently in the United States
Woods pocketed a $3 million appearance fee to play last month in Australia. Did he really need the money? Of course not.
Given the economic state of the PGA Tour and the importance of attracting more sponsors and securing the next television package (the current six-year
deal with CBS and NBC expires in 2012), imagine if Woods were to announce that he was done with playing overseas in the near future – and would make
up the difference by adding a few events to his U.S. schedule. He could tee it up in smaller cities he’s never played before. Woods would generate
enormous goodwill in those communities and help keep the tour and his peers solvent for years to come.
Will Woods follow any of these suggestions? Probably not. The bet here is that he will return in late March at the Arnold Palmer Invitational in
Orlando, where the King will give him a big hug and all will be forgiven.
Woods will go back to keeping his distance from the galleries and media.
Except all will not be forgiven. He needs to win back our trust … and he will get no more mulligans.
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BajaGringo
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I knew it was only a matter of time...
http://tigercondoms.com/
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RonnieRockCod
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I guess I might as well jump in.
Posters are complaining that Tiger violated his sacred marriage vows. Was anyone there to hear them ? Has anyone read a certified copy of those vows ?
In today's world prospective brides and grooms are writing their own vows. Who's to say that the future Mrs. Woods did not have a vow in her promises
that gave permission for Tiger to experience dalliances during the course of their marriage, providing of course, that their pre-nup remain if full
force during their expected period of wedding bliss ?
Come on, folks, with millions of dollars at stake who's to say what is at stake ? And in the words of one of our most trusted United States'
Presidents "It depends on what the meaning of "is" is. Good luck, RRC.
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toneart
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Merry Christmas from the Woods Family
![Merry Christmas from the Woods Family [DVD (NTSC)].jpg - 37kB](https://forums.bajanomad.com/files.php?pid=478223&aid=25206 "Merry Christmas from the Woods Family [DVD (NTSC)].jpg - 37kB")
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oldlady
Banned
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You dirty old man....last time I saw that much silicon in one place was at a chip manufacturer.
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wessongroup
Platinum Nomad
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| Quote: | Originally posted by RonnieRockCod
Posters are complaining that Tiger violated his sacred marriage vows. Was anyone there to hear them ? Has anyone read a certified copy of those vows ?
In today's world prospective brides and grooms are writing their own vows. Who's to say that the future Mrs. Woods did not have a vow in her promises
that gave permission for Tiger to experience dalliances during the course of their marriage, providing of course, that their pre-nup remain if full
force during their expected period of wedding bliss ?
Come on, folks, with millions of dollars at stake who's to say what is at stake ? And in the words of one of our most trusted United States'
Presidents "It depends on what the meaning of "is" is. Good luck, RRC. |
good one, as it really is a legal contract enforced by the "courts" not the "church".. we are a long way from "moral vows" when one has a written
contract which states that ones gets $300 million dollars in the event of "breach of contract"
gee..... wonder where "wally and the beaver" are .. 
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vandenberg
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| Quote: | Originally posted by wessongroup
gee..... wonder where "wally and the beaver" are .. |
Wally lives right down the street. You will have to contact Tiger about the Beaver whereabouts`.
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toneart
Ultra Nomad
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| Quote: | Originally posted by oldlady
You dirty old man....last time I saw that much silicon in one place was at a chip manufacturer. |
Nothing but a Chip Shot for Tiger. 
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DavidT
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I have often told the tubes of silicon on the shelves at Home Depot that they could be somebody.
David
Not one shred of evidence supports the notion that life is serious.
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BajaNuts
Super Nomad
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| Quote: | Originally posted by DavidT
I have often told the tubes of silicon on the shelves at Home Depot that they could be somebody. |
Somebody.........anybody...............Brandi, Jessica or Sasha.........
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toneart
Ultra Nomad
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| Quote: | Originally posted by oldlady
You dirty old man....last time I saw that much silicon in one place was at a chip manufacturer. |
When I was a young lad, before silicone, I started on a lifetime of practice. You could say I was Prematurely Dirty!. 
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wessongroup
Platinum Nomad
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| Quote: | Originally posted by vandenberg
| Quote: | Originally posted by wessongroup
gee..... wonder where "wally and the beaver" are .. |
Wally lives right down the street. You will have to contact Tiger about the Beaver whereabouts`. |
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Bob H
Elite Nomad
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| Quote: | Originally posted by MrBillM
The ONLY lesson to be learned is: "Don't say, write, e-mail, text or YouTube anything you don't want to come back and bite you.
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That's IT! Exactly!
Bob H
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toneart
Ultra Nomad
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| Quote: | Originally posted by Bob H
| Quote: | Originally posted by MrBillM
The ONLY lesson to be learned is: "Don't say, write, e-mail, text or YouTube anything you don't want to come back and bite you.
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That's IT! Exactly!
Bob H |
Oh Jeez! You mean the nekkid, Woods extended family of silicone sirens are coming "back to bite me"? 
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CaboRon
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Tiger Costs Billions in Stock Market
Tiger Woods' Affairs Cost Billions in Stock Market
livescience.com – Mon Dec 28, 4:41 pm ET
Tiger Woods' extramarital affairs could cost you if you hold stock in a company he sponsors or a mutual fund that holds stock in those companies.
A new study - not yet published in a journal - finds the market value lost to companies that had the golfer as a sponsor is already as high as $12
billion.
The estimate is separate from whatever money Woods himself may lose as a result of his missteps. The golfer was thought to make about $100 million a
year in endorsement income.
"Total shareholder losses may exceed several decades' worth of Tiger Woods' personal endorsement income," said Victor Stango, a professor of economics
at the University of California, Davis and co-author of the study.
Stango and a colleague looked at stock market returns for the 13 trading days that fell between Nov. 27, the date of the car crash that ignited the
Woods' scandal, and Dec. 17, a week after Woods announced his indefinite leave from the sport. They compared the stocks to the total market and to
competing stocks, plus they looked back four years to get a sense of how the stocks have historically done in comparison to the market and to
competitors.
The study focused on nine sponsors: Accenture; American Express; AT&T; Tiger Woods PGA Tour Golf (Electronic Arts); Gillette (Proctor and Gamble);
Nike; Gatorade (PepsiCo); TLC Laser Eye Centers; and Golf Digest (News Corp.).
Overall, the researchers figure the scandal reduced shareholder value in the sponsor companies by 2.3 percent, or about $12 billion.
"(This) pattern of losses is unlikely to stem from ordinary day-to-day variation in their stock prices," the researchers wrote.
Investors in the three sports-related companies (Tiger Woods PGA Tour Golf, Gatorade, and Nike) fared the worst, the study found. They experienced a
4.3-percent scandal-generated drop in stock value, equivalent to about $6 billion.
On the other hand, Accenture, a global management consulting firm, experienced no ill effects following the accident.
"Nike and other premier sports-related sponsors are special for an athlete like Tiger Woods," said UC Davis economics professor Christopher Knittel.
"They are themselves powerful brands that add value to Tiger's brand and create other financial opportunities for him. This gives a premier sports
sponsor the bargaining power to capture some of the profits generated by an endorsement deal with Woods - so that if the Tiger brand is tarnished,
those profits may decline. Our study measures that decline."
The pace of losses had slowed by Dec. 11, the day Woods announced his leave from golf, Knittel and Stango found. But as late as Dec. 17, shareholder
had yet to reverse their losses.
"Our findings speak to a larger question of general interest in the business and academic communities: Does celebrity sponsorship have any impact on a
firm's bottom line?" Stango said. "Our analysis makes clear that while having a celebrity of Tiger Woods' stature as an endorser has undeniable
upside, the downside risk is substantial too.
Tiger Woods' Affairs Cost Billions in Stock Market
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BajaGringo
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Tiger Coming Back?
Tiger Woods Could Return to Golf in Two Weeks
Published : Wednesday, 03 Feb 2010, 12:15 PM EST
(Melbourne Herald Sun) – Tiger Woods is poised to make a shock return to competitive golf in two weeks at the Accenture Match Play Championship in
Arizona, the Melbourne Herald Sun reported in its Thursday edition.
Only two weeks after allegedly checking into a sex addiction clinic in Mississippi, the world's No. 1 is set to stun the world by returning to the
Dove Mountain course where he made his comeback from knee surgery last year.
From the time Tiger's trysts forced him into competitive hibernation, speculation has raged about if - then when - he would return.
Pressure continues to mount on the man at the center of one of the great sporting sex scandals to emerge from hiding before the US Masters in the
second week of April.
Because his management group has tried to avoid attention like its star client, there remains no official word on Woods' return, but there are
strengthening whispers that it will be in the World Golf Championship event, won last year by Melbourne's Geoff Ogilvy and one of the most prestigious
titles outside the major championships.
It is also a favorite event for Woods, who has won it in 2003, 2004 and 2008.
Source: http://www.heraldsun.com.au/
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DENNIS
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Ya know.....I just don't care. In fact, I thought golf was benefiting from his absence. Other players all of a sudden had a real chance.
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BajaGringo
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Yea, but nobody was watching it anymore. Ratings hit bottom. Even the other players know they need him...
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Bajahowodd
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Silicone v. Silicon. There is A Big Dif
I can't believe how many folks rambled on while confusing the two products. One doesn't use silicon for cosmetic surgery. And one does not use
silicone for chip manufacturing.
That said, inasmuch as there are now over 400 posts on this thread, I have to ask the question as to whether there has ever been a thread on this
forum in the past that logged anywhere near this number of entries, that involved anyone or anything as remotely associated with Baja???
 
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BajaGringo
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| Quote: | Originally posted by Bajahowodd
...I have to ask the question as to whether there has ever been a thread on this forum in the past that logged anywhere near this number of entries,
that involved anyone or anything as remotely associated with Baja???
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Not Baja related? Tiger has been to Baja many times and is involved with building a proposed golf course here. I am still waiting for the stories of
his "other" Baja contacts to come out...
Baja Chicas
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