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Author: Subject: Advice with future BajaCactus Store/Restaurant
wilderone
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[*] posted on 11-12-2007 at 11:09 AM


Another idea. That hand-drawn El Rosario map that David K. made should be either made into a postcard which you can sell for 50 cents, OR - I like this one better - run off about 500 copies and put a sign out, that says "Free Map". Everyone will come over for their free map of El Rosario and maybe buy something too, and it will make the other townspeople happy because maybe people will learn something about El Rosario and spend more money in town. Later, you can add other shopkeepers' business card info on the back, or logo or whatever, charge them a little bit to have their advertising on the "map", which will pay for subsequent copy runs of the map. Eventually, have a nice color cardstock version made, which you can sell for $1.00. I'm sure David K. will be happy to run off the first 500 copies!!!
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David K
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[*] posted on 11-13-2007 at 04:59 PM


The problem is the map of any Baja town is so quickly outdated (places change names/ businesses close/ new one open)...

However, it is fine with me!

(ps I am out of state on vacation, checking Nomad on borrowed laptop)




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Bajaboy
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[*] posted on 11-13-2007 at 05:25 PM


Quote:
Originally posted by David K
The problem is the map of any Baja town is so quickly outdated (places change names/ businesses close/ new one open)...

However, it is fine with me!

(ps I am out of state on vacation, checking Nomad on borrowed laptop)


Excellent reason to go back often and keep the map up-to-date.

Zac




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wilderone
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[*] posted on 11-14-2007 at 09:56 AM


Si, with 2,000 people driving through town every day, hundreds will be passed out for free in the first couple of months. As the map incorporates more and more "business card" ads, and places of business change, it will become continually updated and new versions run off, which shouldn't be too cumbersome to do - maybe twice a year or so. I think it would be valuable to travelers to know where to get a tire fixed, a weld, a small museum, a good meal - good for the town in general, and of course, it should have the Baja Cactus logo and contact numbers on the front, which people can take with them and have for the future.
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